The Real Art of Sourcing: Michael Vroman on Craft, Curiosity, and the Unfindable
Oct 28, 2025
Sourcing isn’t about finding more people.
It’s about finding the unfindable.
That’s what I explored with Michael Vroman, Senior Executive Talent Acquisition Researcher at Equinix, on this episode of the ERE Recruiting Innovation Podcast Series.
Michael’s built world-class sourcing functions at companies like UnityPoint Health, Maxar Technologies, and Macy’s. He’s also leading one of the most anticipated live sessions at this year’s Summit: the Source Hackathon.
In this episode, we covered:
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How a love of vintage cars turned into a sourcing superpower
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Why Boolean logic still separates the good from the great
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How AI tools like Perplexity and ChatGPT are reshaping search
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What you can expect from this year’s Hackathon challenge (and how to prep)
Michael’s perspective is a masterclass in sourcing fundamentals, rooted in logic, persistence, and creativity.
The tools will always evolve.
But the craft? That’s what top sourcers never stop developing.
Listen now:
• YouTube
• Spotify
• Apple Podcasts
Want to level up your sourcing game?
Join Michael and the top sourcing minds at the ERE Recruiting Innovation Summit, Nov 4–5 in San Diego (in-person + virtual).
Use code DigiRec at checkout for 10% off your ticket: Register here
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